XFL †What the Hell? Essay -- Argumentative Persuasive Sports paperes

XFL – What the Hell? Vince McMahon is at it again. Vince McMahon, the head of the World Wrestling Federation, is trying to work his marketing wizardry by establishing a new professional football league, the XFL. This extreme football league with all-access media coverage, hard-hitting action, and fast-paced wide-open offense is supposed to be the next great entertainment frenzy. I, for one, think this league will be flop after a season or two for many reasons such as lack of fan interest, poor quality players, and lack of real football. Vince McMahon’s WWF is a multi-million dollar corporation and has been wildly successful in capturing the sports entertainment market. â€Å"Monday Night Raw,† the weekly soap opera on TNN, is one of the three most watched cable shows each week. In addition, the WWF has weekly wrestling shows on UPN and MTV. Personally, I am caught up in the phenomenon. I set aside my Monday evenings to watch Monday Night Football and professional wrestling. I enjoy attempting to figure out the storylines before they unfold and attempt to guess the action that may happen in the next segment. Surprisingly, many Americans share my point of view and enjoy this sort of entertainment. The WWF’s core market personality is an American male, between the ages of 12-35, very similar to professional football. The WWF provides high flying action, crushing hits, and exciting finishes; not much different than the NFL. Vince McMahon is attempting to extend the short NFL season and capture America’s passion for football while marketing more of his merchandise - not the best business idea in my view. The XFL is to begin play the week after the Super Bowl, Saturday, February 3, 2001. The league will be comprise... ...e McMahon will spend millions of dollars in a campaign to draw fan interest and support and very little return on investment will occur. Yes, the first season may be successful with the â€Å"all-access† view of football and little outside sporting competition. However, America will soon recognize that the XFL games have poor quality talent and that it is just Vince McMahon and Dick Ebersol trying to make a few extra bucks at the expense of the American public. I believe that this league will fold after its second season. As an accountant and an economist, I wish Vince and Dick the best of luck in marketing this gem. I hope they are able to make the XFL profitable and possibly change the face of competitive sports with the flare the WWF provides. However, they will have to do so without one avid football and professional wrestling fan supporting their endeavor, ME!